SGLF Announces Six-Figure “Tale of Two Americas” National Ad Campaign
WASHINGTON, D.C. – The State Government Leadership Foundation (SGLF), the policy partner of the Republican State Leadership Committee (RSLC), is launching a national ad campaign today contrasting life under conservative leadership with the policy failures of Washington, D.C. that are being mimicked in liberal states across the country. This “Tale of Two Americas” campaign will be backed by a six-figure buy.
The first spot in the multi-ad series consists of a montage of powerful visuals juxtaposing the results of liberal and conservative ideas on issues such as economic opportunity, academic achievement, and community safety. It will run on digital platforms in Arizona, Colorado, Georgia, Maine, Michigan, Minnesota, Nevada, New Mexico, New York, Oregon, Pennsylvania, and Washington.
“The failed policies we are seeing from Washington D.C. being emulated in liberal states across the country are the reason the cost of living is skyrocketing, violent crime is on the rise, and our children are not reaching their full potential,” said SGLF Executive Director Dee Duncan. “A woke America is proving to be a weak America, and the only way we can course correct and move forward again is to follow the blueprint of conservative states across the country and the commonsense ideas they are advancing.”
Watch “Which America?” HERE.
TRANSCRIPT
Our country is a tale of two Americas. One full of freedom. The other full of fear.
We have opportunity or hardship. Education or indoctrination. Rule of law or lawlessness. Strength or weakness.
Liberal failures are hurting Americans. Conservative ideas are moving us forward.
Which America do you want to live in?
BACKGROUND ON SGLF
The new ad series from SGLF follows the group’s “Let Kids Learn” national ad campaign that began in February of 2021 with a spot calling on Democrats to follow the science and let kids back in the classroom full-time, five days per week. The most recent “Let Kids Learn” ad, “Childhood,” was released in February of 2022 and garnered over 595,000 organic views and a flurry of national media attention for pointing out the hypocrisy of liberal leaders who were refusing to rescind school mask mandates.
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